BookMD App Feature Expansion

This project consisted of a series of feature adds to an existing web product for medical doctors that digitized all aspects of their typical administrative work. At the outset, the scope was to design a loyalty program-building experience for doctors offering cosmetic procedures. Due to the client's satisfaction of the initial delivery, the scope was expanded to including designed experiences for doctor-to-doctor networking with a set of features that mimic those of mainstream social media platforms.